The Curious Case of Salesforce and Workday: Data Integration in the Cloud
The growing enterprise adoption of Salesforce SFA/CRM, Workday HR, Netsuite ERP, Oracle on Demand, Force.com for apps and Amazon Web Services for e-commerce will result in more fragmented enterprise...
View ArticleMachine Data Analytics: Splunk
Machine data or “data exhaust” analysis is one of the fastest growing segments of “big data”–generated by websites, applications, servers, networks, mobile devices and other sources. The goal is to...
View ArticleOmni-channel Conversion Optimization with Social Marketing/Media Analytics
Brooks Brothers is investing in tools & testing to improve the online experience – and ↑sales. In a test involving one product category page: men’s shirts. The retailer using Bazaarvoice Ratings...
View ArticleMarket Sizing – Analytics and Big Data
Salesforce.com has a new tagline… “Welcome to the Internet of Customers. Behind every app, every device, and every connection, is a customer. Billions of them. And each and every one is speeding toward...
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